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News

How Michigan leaders are trying to lower roadway deaths 30% by 2030

How Michigan leaders are trying to lower roadway deaths 30% by 2030

Driving Change: The Kiefer Foundation’s Mission to End Distracted Driving

Driving Change: The Kiefer Foundation’s Mission to End Distracted Driving

Safer By 2030: The Kiefer Foundation’s Vision of Safer Roads

Safer By 2030: The Kiefer Foundation’s Vision of Safer Roads

Kiefer Foundation works to end distracted driving

Kiefer Foundation works to end distracted driving

Excerpt Content

Family’s Tragic Loss Becomes Mission to End Distracted Driving

Family’s Tragic Loss Becomes Mission to End Distracted Driving

Excerpt Content

Father honoring son by working to get phone-free driving law passed

Father honoring son by working to get phone-free driving law passed

Excerpt Content

Michigan pilot program simulator teaches students about dangers of distracted driving

Michigan pilot program simulator teaches students about dangers of distracted driving

Excerpt Content

Whitmer signs legislation to curb distracted driving in Michigan

Whitmer signs legislation to curb distracted driving in Michigan

Excerpt Content

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We are grateful to the Enterprise Mobility Foundation for their generous $2,500 grant in support of The Kiefer Foundation`s mission to end distracted driving and save lives.

This award will help advance our efforts to educate drivers, promote safer choices behind the wheel, and create meaningful conversations around roadway safety.

We would also like to extend our sincere thanks to our partners at Valeo for working with Enterprise Mobility to nominate and support The Kiefer Foundation through this grant opportunity.

We deeply appreciate your continued commitment to advancing road safety and helping us expand our impact.

Together, we can create safer roads for everyone.

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Open post by kieferfoundation with ID 18345739213218752
We are grateful to the Enterprise Mobility Foundation for their generous $2,500 grant in support of The Kiefer Foundation's mission to end distracted driving and save lives.
 
This award will help advance our efforts to educate drivers, promote safer choices behind the wheel, and create meaningful conversations around roadway safety.

We would also like to extend our sincere thanks to our partners at Valeo for working with Enterprise Mobility to nominate and support The Kiefer Foundation through this grant opportunity.

We deeply appreciate your continued commitment to advancing road safety and helping us expand our impact.

Together, we can create safer roads for everyone.

Before you hit the road today, take a look at the Fourth of July data.

New research from Cambridge Mobile Telematics found that distracted driving increases throughout the day on July Fourth, while speeding surges by 56% during the afternoon travel period. When these risky behaviors overlap, the chances of a serious crash increase.

Whether you`re heading to a cookout, the lake, or fireworks, your choices behind the wheel matter. Put the phone away, slow down, and help make this holiday a safe one for everyone.

Thank you to Cambridge Mobile Telematics for continuing to provide valuable research that helps us better understand risky driving behaviors.

#JustDrive #DriveSafe #FourthOfJuly #EndDistractedDriving

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Open post by kieferfoundation with ID 17922129546166422
Before you hit the road today, take a look at the Fourth of July data.

New research from Cambridge Mobile Telematics found that distracted driving increases throughout the day on July Fourth, while speeding surges by 56% during the afternoon travel period. When these risky behaviors overlap, the chances of a serious crash increase.

Whether you're heading to a cookout, the lake, or fireworks, your choices behind the wheel matter. Put the phone away, slow down, and help make this holiday a safe one for everyone.

Thank you to Cambridge Mobile Telematics for continuing to provide valuable research that helps us better understand risky driving behaviors.

#JustDrive #DriveSafe #FourthOfJuly #EndDistractedDriving

Tom Brady has an important message for you: stay safe on the roads this 4th of July weekend! 🇺🇸

Whether you`re heading to a barbecue, the lake, or watching fireworks with family and friends, make safety your top priority. Put the phone away, stay focused behind the wheel, drive sober, and help make sure everyone gets where they`re going safely.

A few seconds of distraction can change a life forever. Always choose to #JustDrive.

#KieferFoundation #DriveSafe #FourthOfJuly #EndDistractedDriving #TomBrady

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Open post by kieferfoundation with ID 18106778920821268
Tom Brady has an important message for you: stay safe on the roads this 4th of July weekend! 🇺🇸 

Whether you're heading to a barbecue, the lake, or watching fireworks with family and friends, make safety your top priority. Put the phone away, stay focused behind the wheel, drive sober, and help make sure everyone gets where they're going safely.

A few seconds of distraction can change a life forever. Always choose to #JustDrive.

#KieferFoundation #DriveSafe #FourthOfJuly #EndDistractedDriving #TomBrady

Real reactions. Real impact.

That`s what happens when students step inside the Just Drive Simulator. They`re placed behind the wheel in realistic scenarios where distraction quickly turns dangerous, from picking up a phone to giving in to passenger pressure, and they experience the consequences without any of the real-world risk.

Participants don`t just absorb information. They internalize it. And they walk away saying they`ll be more aware, more cautious, and more intentional the next time they get behind the wheel. That`s prevention that actually sticks.

Learn more and bring the experience to your school or organization: mkiefer.org/just-drive-simulator

#JustDrive #KieferFoundation #DistractedDriving #JustDriveSimulator #TeenDriverSafety

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Open post by kieferfoundation with ID 17924321346145251
Real reactions. Real impact.

That's what happens when students step inside the Just Drive Simulator. They're placed behind the wheel in realistic scenarios where distraction quickly turns dangerous, from picking up a phone to giving in to passenger pressure, and they experience the consequences without any of the real-world risk.

Participants don't just absorb information. They internalize it. And they walk away saying they'll be more aware, more cautious, and more intentional the next time they get behind the wheel. That's prevention that actually sticks.

Learn more and bring the experience to your school or organization: mkiefer.org/just-drive-simulator

#JustDrive #KieferFoundation #DistractedDriving #JustDriveSimulator #TeenDriverSafety

Mitchel`s story continues to drive everything we do. He should still be here, making memories with his friends and family and celebrating milestones alongside the people who loved him most.

Instead, a distracted driver took that future away in an instant.

Distracted driving changes lives forever every single day, even though it`s preventable. Real change starts with understanding the real impact it has on individuals, families, and entire communities.

Join us in encouraging focused driving, speaking up, and helping create safer roads for everyone.

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Open post by kieferfoundation with ID 18129823780621257
Mitchel's story continues to drive everything we do. He should still be here, making memories with his friends and family and celebrating milestones alongside the people who loved him most.

Instead, a distracted driver took that future away in an instant.

Distracted driving changes lives forever every single day, even though it's preventable. Real change starts with understanding the real impact it has on individuals, families, and entire communities.

Join us in encouraging focused driving, speaking up, and helping create safer roads for everyone.

On Father`s Day, we celebrate the memories, moments, and connections that shape our lives.

In this special reflection, Steve shares stories of Mitchel`s love for hockey, the bond they built as father and son, and how Mitchel`s legacy continues to make an impact more than a decade later.

As Steve reminds us, none of us know how many holidays, games, conversations, or car rides we`ll get with the people we love. That`s why every moment matters.

Today, we`re thinking of all fathers, those celebrating with their children and those carrying their children in their hearts.

Happy Father`s Day. 💙

#JustDrive #EndDistractedDriving #FathersDay

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Open post by kieferfoundation with ID 17946465396218152
On Father's Day, we celebrate the memories, moments, and connections that shape our lives.

In this special reflection, Steve shares stories of Mitchel's love for hockey, the bond they built as father and son, and how Mitchel's legacy continues to make an impact more than a decade later. 

As Steve reminds us, none of us know how many holidays, games, conversations, or car rides we'll get with the people we love. That's why every moment matters.

Today, we're thinking of all fathers, those celebrating with their children and those carrying their children in their hearts.

Happy Father's Day. 💙 

#JustDrive #EndDistractedDriving #FathersDay
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